Brand Manual

Version 1.5

The purpose of this manual is to ensure a consistency in the use of the Hotel Co 51 brand. These guidelines are a very important tool to help you use the new identity. When we act together in reliable and intelligent manner, we build a strong, easily recognizable brand.

This manual and the Hotel Co 51 trademark are proprietary to Vastint Holding B.V. This manual is for internal use only. Do not share this document with persons outside of the Vastint group of companies unless authorized to do so.

Hotel Co 51

How to use this manual

This brand manual contains the complete guidelines, including instructions, tips, and links to downloadable assets. If you need any assistance or a template that’s not included, feel free to contact us.

This brand manual is also available for download in a PDF form.

Please make a selection from the menu below.

  • Our Logotype

    An overview of the Hotel Co 51 logotype, the exclusion zone and minimum size info, background guidelines and links to downloadable logo files.

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  • Colours

    There is a subtle difference between Hotel Co 51 and Vastint colours. Please check this section for precise values, including PANTONE and RAL codes.

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  • Typography

    Arial is the main font, and that’s easy – but there’s more! This section outlines good practices when creating headings, subheadings, and emphasis.

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  • Letterhead & Internal Memo

    Several letterhead templates: universal, divisional, horizontal, vertical, internal memos, etc. MS Office templates included.

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  • Business Card

    Corporate template: business card. Dimensions, fonts, and colours.

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  • Envelopes

    Main office envelopes in C4, C5, and DL format. Division versions available on request.

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  • Compliments Slip

    A simple compliment slip template.

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  • Documents Folder

    A4 documents folder template, with a downloadable asset including cutterguide example.

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  • PowerPoint presentation template

    MS Office template including several master pages and typography styles.

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  • External Sign

    A circular external branding sign. Includes downloadable asset in PDF format.

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DAC (Marriott Digital Resources Portal)

To gain access to brand digital resources (photos, templates, logos, etc.) please visit:

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